Start wearing purple - it's Tea Time!
Issue #01: Editorial
Dear Reader,
Since you have decided to check out the editorial, you are apparently interested in hearing what we, the editors, have to say. First of all, we want to welcome you: How nice of you to take the time to come into our little tearoom. We hope you are sitting comfortably with a steaming cup of tea by your side.
We promised you stories and reports about innovation & entrepreneurship, business & politics, science & lifestyle, and here they are. What is so new about them and what makes us different, you might ask?
A very reasonable question. And easy to answer: We only focus on what we ourselves really like!
We are not a daily news format that reports on current events in politics and society. We are not a celebrity gossip, clothing-and-makeup girly magazine and certainly not an eco-hipster mag. If that is what you are interested in, we’re afraid you’ll have to look elsewhere.
We publish stories by and about people who are just as sick and tired of hearing “that just won’t work!” as we are. Tea after Twelve is for and from the creative spirits of this world who want to push the limits. And, dear reader, these creative minds are everywhere – in every country at every level: the political revolutionaries, the free spirits, the inventors and the lateral thinkers. The old Apple slogan hits the nail on the head: Think different! We want to expand on that idea by adding another aspect: Think different and spread your idea! After all, good ideas only work really well if others pick up and run with them.
That’s us; that is Tea after Twelve.
Dear reader, if one or another of our stories succeeds in making you think, inspires you, distracts or entertains you, we have done what we set out to do. And perhaps we will one day have the pleasure of welcoming you as a contributing member of our little tearoom?
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